Andrew Lumby
I know the feeling of staring at a product backlog that seems to grow faster than you can ship. Somehow every stakeholder has a “top priority,” and the roadmap looks more like a wish list than a plan. I’ve spent over a decade untangling exactly those situations, building the processes and frameworks that turn that chaos into shipped, measurable work.
I’m currently a Senior Technical Product Manager at Black & White Zebra, where I lead web platform strategy and delivery. I manage a remote team of designers and developers, run Agile ceremonies, and translate business requests into clear PRDs, workflows, and product launches that move retention and revenue metrics in the right direction.
Before that, I spent four years at 2U as a Product Manager in Marketing Technology, where I led a CMS migration covering more than 80 program sites and drove consistent conversion rate improvements through structured A/B test changes in collaboration with the CRO team. Earlier, at The Fiscal Times, I led a full platform migration from Sitecore to Drupal and delivered a mobile-optimized redesign that measurably improved both SEO performance and user experience.
I hold dual Bachelor of Arts degrees from Hofstra University in English Literature and Information Systems, a combination that’s turned out to be genuinely useful for writing clear documentation and understanding the technical side of what I’m asking teams to build.
My areas of expertise:
Product testing & prototyping
Ideation & discovery
Iteration & optimization
More About Me:
South African-turned-New Yorker-turned-Londoner who enjoys competitive crossword puzzle solving (it’s a thing!). I’m a recovering theater kid who channels that energy into his local D&D club. I love to travel and have visited every continent except Antarctica (does that even count?).
What’s in My Tech Stack:
Project Management: Airtable
Workflow/Ideations: Miro
UX/UI Design: Figma
PRDs/Documentation: Slite
User Session Recording: Clarity
Heatmapping: Pagesense, Clarity
Analytics: GA4, Marfeel
Data: Datorama
