Product Testing Archives

Traditional A/B testing is falling behind. Using AI in A/B testing is faster, more accurate, and helps get deeper insights.…

After spending countless hours staring at our own product's UX, we sometimes fail to see the forest for the trees.…

Hotjar stands out for its user-friendly heatmaps and session recordings, making it ideal for teams seeking actionable insights, though advanced…

EXPLORE

Podcast

Michael Luchen is joined by Erin Hess from Crema, a senior test engineer in the PM world. Listen to learn...

By Michael Luchen & Erin Hess

No one is debating that analytics are crucial, but most tools leave out a critical piece—the "why" behind your users'...

By Cori Widen

Navigation testing is a simple-to-execute method for verifying that your product is truly intuitive—especially to users who have never seen...

By Cori Widen

The best way to make sure your user experience is truly intuitive is to let users go in blind—then watch...

By Cori Widen

A full explanation of what five second testing is, what it’s useful for, and a step-by-step guide for executing it.

By Cori Widen

By Cori Widen