Duolingo’s CPO Gives A Masterclass On Product Monetization
Pricing is a perennial hot topic. How much value should you provide for free, and at what point should users…
Acquisition & Retention
Launch & Go To Market
Building Products from Zero: What Really Matters When You’re the First PM
Building products from zero means starting simple, listening to users, and learning fast. Focus on what matters, act quickly, and…
By Abe Chen
KPI Trees for PMs: A Guide to Strategic Product Growth
A KPI tree is a visual framework that links product goals to measurable metrics, helping teams prioritize the right work.…
By Ilya Leyrikh
The Essential Product Launch Checklist for High-Octane Liftoff
Planning a big launch? Bookmark this in-depth guide and make sure all your bases are covered.
Podcast
Launching Products (with Rebecca Kalogeris from Pragmatic Institute)
We know there’s so much that goes into building great products, but what goes into launching them? Michael Luchen is…
Product Pricing: Value-Based Strategy, Software Packaging, And More (with Dan Balcauski from Product Tranquility)
"When it comes to SaaS pricing, most executives think that what you charge will determine your success. In fact, who…
How-to Guides
How To Build A Product Launch Plan In 7 Steps
After you've spent months working on your product behind closed doors, releasing it into the world is more than a little intimidating—but a solid launch plan can make the process so much less stressful.
How To Launch A SaaS Product: 10 Proven Tips
Product launches are like snowflakes—they're unique, delicate, and will melt into oblivion under the wrong circumstances. These ten tips can help you crystallize your product's place in the market.
5 Monetization Models: Product Pricing Strategy Guide
Choose the right approach for happy customers and a healthy bottom line.
A Definitive Guide To SaaS Pricing Models (with Examples)
Too high? Too low? Your pricing strategy needs to be just right.
